[ Mondial ]

[Info]

UX,UI, design direction, developer liaising, digital, digital campaigns, print, publication, visual merchandising

Sector: Luxury/Jewellery/Retail

2023 - present

www.mondial.com.au →
 

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Mondial Pink Diamond Atelier is an award-winning Australian family enterprise with over 50 years experience in making beautiful, bespoke pieces of jewellery. Specialising in Australian, natural coloured diamonds.

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My Role:

Reworked the user experience and user interface for Mondial Pink Diamonds Australia, digital campaigns, visual merchandising design direction and implementation to market their biggest and only ever sale in the lead up to the retirement of owners Michael and Jacob Neuman and the handover to sister, Nadia Neuman.*

*This contract is now ongoing with Nadia Neuman due to the design strategy having such a profitable success in sales and customer retention.
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• Sales in the first quarter up by 770% due to Shopify and design improvements. Total on line sales up by 1.3K

• Strong evidence to suggest users and staff find the new site visually more appealing

• Enhanced customer satisfaction

• Online orders increase in the first quarter by 400%

• Homepage landing page visits up by 26%

• The new "All Jewellery" landing page we added has strongly optimised landing/search engines and has reached more than half the visits of the homepage in the first quarter.

• Online store visitors in the first quarter showed a 50% increase

• Online store sessions showed a 113% increase

• Email marketing Jan 24 - April 10 showed a 50% increase in opens